Mainstream Supermarkets
Supermarkets
Supermarkets are the largest sector of the market for Sweetzone. We deal with thousands of supermarkets around the world, either directly or via our distributors.
We have been dealing with the major multiples in the UK since 2007 and continue to work with them on a daily basis.
When to comes to promotion support, WIGIGS, NLFs, gondola ends etc we understand a major supermarket buyer’s language, know what they need on an annual basis, and we can generally provide packages that will meet with their requirements.
As well as the major supermarkets such as Tesco, Asda, Morrisons and Sainsburys there are many smaller chains with 5 – 20 stores around the country. We can also do good business with these accounts if they have a central distribution hub or the individual stores have sufficient volume to order in pallet quantities.
Smaller supermarkets who cannot buy in pallet quantities will generally buy via distributors and through the cash and carry and confectionery specialists we supply.
Within the Sweetzone range we have a full range of sweets that will meet all of a supermarkets requirements. With marshmallows, chews, jelly sweets, candy floss, liquorice, lollipops and pencil jelly the Sweetzone range ensures that there’s enough choice there to satisfy everyone as well as having plenty of halal and vegan options available.
KEY SHARING BAG LINES FOR SUPERMARKETS
Above are the key top selling bags in the range that we would recommend a supermarket should definitely list. All are good sellers and it provides customers with a good mix of mallows, jellies, chews and pencil jelly.
All of our bags are available in Retail Ready Packaging making it easy for them to be stocked on shelf and they are packed in convenient case sizes that allow for an optimal use of shelf space by retailers.
In addition to these you have our 170g tub range which proves exceedingly popular with the supermarkets.
In addition to our range of large and mini bags, many supermarkets will also purchase our candy floss, which has always proved to a popular seller in supermarkets as it’s light and fluffy and offers a lot of treat. The 50g pails are a steady line for a broad variety of customers and are an ideal treat for those who are looking to restrict their caloric intake.
An increasing number of supermarkets are also selling our large sweet tubs as a complete unit. These go down a treat with consumers and with over 50 varieties available in the Sweetzone range in a broad variety of shapes and sizes. Whether sold singly, or on a multi-buy offer, these go great for weddings, parties and other celebrations where required.